MACK TRUCKS

Rebranding, event design and collateral for Mack Trucks.

Agency: VSA Partners
Creative Director: Matt Ganser

EVENT DESIGN

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Our team had the opportunity to unveil Mack's new brand design during the trucking industries largest Trade Shows. The new booth system articulates the Mack brand and value proposition while introducing moments for customer experience engagement, product education and integrated lead generation.

COLLATORAL

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